Dive summary:
- The cosmetic company known for natural cosmetics and bath products is partnering with Preserve, a sustainable consumer goods company, to recycle plastic #5 used in many of Burt’s Bees products.
- Polypropylene plastic, or plastic #5, is the most common plastic used in the U.S. according to the EPA, but 99% of it gets sent to the landfill.
- Collection bins can be found at many natural food markets or Preserve will pay the postage for consumers to send in empty containers directly to Preserve.
From the article:
Burt’s Bees has partnered up with Preserve, a sustainable consumer goods company known for its 100 percent recycled products, to encourage recycling of the #5 plastics commonly used in consumer goods packaging.
The partnership is part of Preserve’s Gimme 5 program, which lets consumers return products containing plastic #5 for reuse in other products like razors and toothbrushes. Consumers can now recycle tubes from Burt’s Bees Lip Balm, Tinted Lip Balm and Lip Shimmer, as well as the plastic caps from all Burt’s Bees products, at Gimme 5 recycling bins across the country or by mailing the products in (Preserve pays for the postage). ...
